“No-one ever made a decision because of a number. They need a story.” 

Sage words from Daniel Kahneman, whose contributions to psychology earned him a Nobel Prize and renown as the ‘grandfather of behavioural economics’.

Professor Kahneman, author of the extraordinary book, Thinking, Fast and Slow, spent a lifetime exploring how humans make sense of the world. Storytelling is how we do it; something we’ve known on this continent for tens of thousands of years.

How we feel, think and act is always easier to describe and understand with a story. The power of stories is immeasurable and, paradoxically, why stories are one of the best forms of data representation for the work we do for our cause, clients and communities.

The Storytelling for Impact masterclass

Storytelling for Impact has been created to make sense of storytelling for leaders and other professionals. It’s a masterclass that goes well beyond a communications workshop or public speaking training. It’s an immersive leadership development experience that brings insight, inspiration and human interaction to the science and art of telling stories. It’s also great for team-building 🙂

Storytelling for Impact helps connect narratives to purpose, leadership and strategies for growth. It’s an experiential workshop that builds on more than two decades of professional storytelling experience. Storytelling for Impact is supported by resources and tools to enable each participant to engage the people who matter most – from a stage, on screen, or in almost any medium or situation.

Enquire now to begin the storytelling journey for your organisation or network.